Parisine Specimen

Typofonderie

Brief
Design two type specimens for Parisine and Parisine Plus.

Solution
We chose to showcase the relationship of weights and styles, while creating a play between “Sûr” (certainty) and “Fou” (insanity). At the time, we were thinking and drawing inspiration from On Kawara’s incredibly simple & powerful typographic paintings.


Client ................ Jean François Porchez, Typofonderie
Creative Direction .... Luke Hayman
Studio ................ Pentagram
Field ................. Typography
Published ............. August 2017
Typeface .............. Parisine by Typofonderie





© 2018 A.A. Trabucco-Campos